Current attainment:  L1M

Today’s target:  L2M

By the end of the lesson I will have written an evaluation on my poster design, that discusses some aspects of the design specification, target audience, client needs, successes and areas for development.

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Poster Critiques

12/03/19

Current attainment:  L1P+

Today’s target:  L1D+

By the end of the lesson I will have written a critique, that identifies; Composition (layout), UI, Target Audience, Colour, Mood, Positives, Negatives and includes 2 ideas for development.

I would rank the Keswick poster in first place because the white space background makes the logo stand out and the title. There is also a range of different colours which catch the readers eye. A negative is that the gold writing doesn’t stand out as much with the white background which means it might not be readable from distance. The poster uses the rule of thirds as the top is the title then the logo and then the information about the festival. The poster creates a colourful and fun mood which will make people interested in it. the readability of the poster isn’t very clear as the gold information doesn’t really stand out with the white background which makes it hard to read. The target audience is more towards adults as it is quite serious and enthusiastic.

In last place I would put the Rainbow Umbrella Film  Festival because most of it is in a dull colour which makes the umbrella stand out but, doesn’t make the poster look fun and interesting.

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visualisation diagram

 

 

 

What factors need to be considered when designing a logo?

.Colour contrast

.Design

.Word mark or symbol

.Appropriate fonts

.White space

.Recognisable and distinctive

.Usable and functional, fit for purpose

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Target: by the end of the lesson i will be able to justify the clients requirements and create an in-depth analysis of the client brief.

I have been given a brief from Gloustal town council to create two digital graphics, one to be created online, and a poster. The poster will need to be high quality, A3 and will have to be 500 pixels in width. The target audience is all ages all around the world, so i cannot include too much information as the younger audience needs to understand it. The event will be 3 days and will be located in a park with a specially built cinema and a festival.

 

 

 

 

improvement target:

by the end of the lesson i will be able to make simple shapes using 2/3 adobe illustrator tools, to create an image that meets the client brief

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A colour that makes me happy is blue.

A colour that makes me sad is red.

My favourite colour is blue.

My favourite colour combination is yellow and blue.

Red: anger

Orange: warm

Yellow: joy

Green: sickness

Blue: freedom

Purple: disgusted

Black: dull

Grey: hard

White: innocent

Brown: dirty

Tan or beige: dry

Cream or ivory: rich